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Industry & Trends

Michaels to Sell Laser Cutters for Wood

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September 24, 2021 | Bill Esler

Seattle, WA—Glowforge, a Seattle company that designs and produces 3D laser printers for home and small business use, says its laser cutters for wood will be sold by Michaels, North America’s largest specialty provider of arts, crafts, framing, floral, wall décor, and seasonal merchandise for makers and creators.

Zebrawood basket cut on Glowforge laser cutter.

The partnership is part of Glowforge’s effort to expand use of its 3D laser printers, air filters, and Proofgrade materials. Through this partnership, Glowforge Plus and Pro model printers, as well as its air filters and Proofgrade materials will be available at select Michaels stores, as well as nationwide at Michaels.com.

Interior zebrawood basket cut on Glowforge laser cutter.

“We are listening to our makers and will continue to bring them the products they want including 3D laser printers, cutting machines, and sewing machines along with all the materials they need to perfect their makes,” says Michaels Chief Merchandising Officer, Laura Denk.

The Michaels Companies owns Artistree, an architectural moulding and frame
manufacturer headquartered in Dallas, TX.

The Michaels Companies, Inc., Irving, TX, is the largest specialty retailer in North America providing an assortment of curated arts and crafts componentry. It operates more than 1,270 stores in 49 states and Canada and online at Michaels.com and Michaels.ca. It also owns Artistree, a Dallas, TX manufacturer of custom and specialty framing merchandise.

Initially, 12 Michaels stores nationwide will participate in the program, expanding to 152 stores by the end of November. In addition to purchasing Glowforge printers and Proofgrade materials through Michaels, customers may have the opportunity to see Glowforge printers in action through periodic classes or demonstrations.

Glowforge materials, software, and a desktop laser makes it possible to create custom full-sized furniture, games, and crafts. The cloud-based software allows consumers to go from a drawing or digital file to a physical object in minutes, at the push of a button. Glowforge uses subtractive technology to cut and engrave products from hundreds of durable materials like wood, leather, and acrylic.

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