August 25 - 28, 2020

Georgia World Congress Center | Atlanta, GA | USA

Growing Your Business With Exports

Date: Friday, August 24th from 2:30 PM - 5:00 PM

Session Code: BMG33
Location: B308

Presented by: Southern Illinois University Edwardsville

Speakers: Laurie Wolff, CGBP, Distinguished Fellow, NASBITE International, Instructor, Southern Illinois University Edwardsville, Department of Economics and Finance

Whether you are new to exports or experienced, global markets offer expansion opportunities.  Many governmental and nongovernmental resources are available to help, often at little or no cost to your business. In this session we will overview the process of exporting from market selection and entry strategies to managing sales contracts and logistics through trade finance mechanisms that ensure your get paid or have access to working capital your need to fill international orders.  Resources to help you at these various stages will be identified, especially those that help you reduce risk.  This session won’t teach you everything you need to know about every step of exporting, but it will help you know how to get started and where to turn to for help.


About the Speaker:Laurie Wolff,CGBP, is an academic economist who has taught literally tens of thousands of students the basics of foreign trade. Her mission is to improve the practice of global business.  Laurie tries to bridge the gap between educators, industry, and government business development programs.  She tries to connect training with business needs, students with employers, and available help with businesses that need it but may not know where to find it.  Laurie especially likes to teach about risk management strategies for international trade, and she is a Distinguished Fellow for NASBITE International and a Certified CGBP Trainer.